About 71% of military
age Americans does not meet the physical or mental
requirements to serve.
Source: The Pentagon
attention span of an average human today.
That’s the attention span of a goldfish.
human now has a shorter attention span than goldfish do –
But it wasn’t always that way. Back in the
year 2000, the average person had an attention span of 15
seconds. This means attention spans are about half of what they
were just a few years ago.
These figures came from a major
study conducted by Microsoft from 2000 to 2015, which concluded
that smart phones were largely to blame.
This study also
found that 77% of 18 to 24-year-olds said yes to “When nothing
is occupying my attention, the first thing I do is reach for my
phone”. By comparison, 10% of those over 65 answered yes to
Smart phones have made us all less smart.
But even if smart phones had not come into our lives, we would
still have a problem with shorter attention spans.
Think back when you were a kid and went on vacation
with your parents. You had to ride in the back seat for hours,
and were bored out of your brain.
Remember what you did
You played games. You looked for a tag from
every state. You read a book. You did something to entertain
But there’s virtually no kid in America today who’s
ever ridden in the back seat without a DVD player, iPad, or some
other electronic device to keep them constantly entertained.
The problem is that once that constant, never-ending flow of
electrons into Junior’s brain is interrupted, he has a hard time
When he grows up and enters the
workforce, he’ll be great at a job that requires him to work on
a computer, or involves lots of multitasking to keep him
engaged. But if he has to perform one serial task all day long,
he’s going to have a hard time doing it.
This is why
manufacturers are having such a hard time finding young people
to work in their factories. Even though their fathers and
grandfathers worked there, and even though the work environment
is clean and the job pays very well, most young people just
don’t want jobs like that any more.
So the next time you
think that your youngest employees are having a hard time
staying focused on what should be a simple task, there might be
a good reason for it.
To Your Success,
constant electronic stimulation is now everywhere. Notice how
many baby strollers now have iPad holders.
The drop in attention spans is why the average length of
articles in this newsletter has dropped from 700 words in 2006
to 400 words today. And why the first sentence is now 5 words or
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